The face of the social network stands to suffer significant changes, as Facebook releases new and improved news feed options.
The new See First feature is meant to provide the users with more authority in regards to what they want to see at the top of the news feed. As opposed to the infamous Facebook preference algorithms, See First essentially enables users to hand pick what they want their news feed to consist of.
This does not mean that the pages that are not included in the users’ See First list will never make it into news feeds, but rather that they will have quite a long way to go in order to reach good visibility. This is the case because after the posts from the See First pages, it is still Facebook who will be choosing the posts that users get to see.
Along with the latest changes, the Most Recent news feed option shifts further and further into oblivion. Fortunately, it is still available for the time being, but it is bound be a rare sight in the near future, as it will be shadowed by more and more attractive features that will catch the user’s eye.
“Our goal is to help you connect with the people and things you care about the most, and this is another step in that direction.” said Facebook’s Mark Zuckerberg.
Depending on just how long a person uses Facebook on a daily basis and how many other news and social media sources that person utilizes, the limitation of the Facebook news feed might have different effects.
For those people who regard Facebook as a mere pass-time activity and don’t give it that much importance, the changes that features like See First bring about will actually turn the social network experience into its best possible version. While Facebook provides the desired entertainment, other more objective sources will build the person’s view on the current events.
However, if a person’s Facebook page constitutes his or her main news source, then that person might be left with quite a distorted view on the state of things. Since that person will always be surrounded by those things that he or she has handpicked, his news feed will be filled with one-sided views of current event, and even more importantly, the one-sided views that he or she has chosen to see.
The See First feature will also give a hard time to those companies that relied on Facebook-based advertising, because they will rely on convincing the users who have likes their pages to click the See First option as well. And somehow, adding a page to the See First list is bound to appear as a much more serious action than simply liking a page.
For the time being, the See First feature is only available in iOS, but the next obvious step is for the social network to include it to Android and the website version of the social media platform as well.
Image Source: fbhow.com