For the first time in 13 years, Facebook is going to work under the influence of a different goal. When it comes to a large business behemoth, enabling such a change is a crucial event in the history of the company. Until recently, the social media platform was described as a tool that brings small groups of beloved closer despite the distance that separates them. However, from now on Facebook will be a means to create a united world.
The New Facebook Mission Takes Global Proportions
The latest change of mission Facebook adopted revealed a broader focus. The company is no longer concerned about extending quality relationships across borders. That’s maybe because it already achieved this goal. However, this time Facebook wants to contribute with all its capacity to bring friends, families, and strangers alike together.
The new direction comes as a natural aftermath of trying events for the entire world. Now that almost everybody has access to information, people started to show divisive characters. Mark Zuckerberg wants to diffuse all this confusion that separates the world in biased communities and replace it with a positive influence.
A United World Can Be Created By Involving All People in As Many Social Groups as Possible
Zuckerberg considers that the starting point to put this new mission in application is the system of building blocks from his platform. These are represented by groups or private and public communities. In these blocks, people come together to discuss and debate common interests. Therefore, Mark wants to enhance and promote these experiences.
The aim is to entice 1 billion users to join such groups. On top of that, all these people should be active in these communities on a daily basis. Eventually, these organizations will take the form of real social groups such as labor unions, fraternal orders, sororities or church groups.
So far, there are around 100 million users who joined one or several such Facebook communities. Most of them feel like they really belong to a social gathering where they find support and encouragement.
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